Lexus saves the Universe, in Men in Black: International
To complete their missions, the Men in Black need vehicles with the horsepower for high speed pursuits, the most advanced alien-fighting technology, and sophisticated styling befitting the most exclusive group of secret agents in the galaxy.
Lexus is pleased to fill that role as the official vehicle supplier of Sony Pictures’ Men in Black: International, opening in New Zealand cinemas on 13 June 2019.
The Men in Black have always protected the Earth from the lowlife of the universe. In this new adventure, they tackle their biggest, most global threat to date: a mole in the Men in Black organization.
Lexus vehicles are the official fleet of Men in Black agents in the film. The 2019 Lexus RC F stars as the Men in Black agents’ vehicle of choice for their high velocity pursuits. The luxury sport coupe is about to undergo an exciting change, making it faster, lighter and even more ready to transport the Men in Black as they save the universe.
The Lexus RC F offers the most powerful Lexus V8 to date, generating 472-horsepower (351kW) – plus in the film it boasts some amazing alien tech. Lexus RX Hybrid and Lexus LX SUVs also feature in the film in scenes with alien encounters.
Lexus New Zealand will be introducing this RC F model to the New Zealand market in June this year, albeit without the alien fighting features.
“Lexus has added some advanced capabilities to the RC F to assist the Men in Black agents, creating a truly one-of-a-kind alien-fighting machine,” said Paul Carroll, the Senior General Manager of Lexus of New Zealand.
“We’re excited to collaborate with Lexus on this multi-tiered campaign in support of Men in Black: International,” said Jeffrey Godsick, EVP, Brand Management and Global Partnerships, Sony Pictures Motion Picture Group.
“The Lexus RC F sports coupe provides the perfect vehicle for our team of Men in Black agents, led by Chris Hemsworth and Tessa Thompson, as they protect the galaxy.”